
Steve Jobs / Formal
“There are no shortcuts around quality.”
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“There are no shortcuts around quality.”

“I just don’t know anybody who wouldn’t want to have control over their time.”

“Know it all”

“With strength comes freedom.”

“Your aesthetics get better as you make mistakes.”

“If you don’t like how the table is set, turn over the table.”

“I’m usually at my best politically incorrect and very direct.”

“I don’t ever give up. I mean, I’d have to be dead or completely incapacitated.”

“I really do believe that the world can be saved through design.”

“I believe that utopia is actually possible.”

“Trying hard in business isn’t really about ‘pushing harder’ … it’s resisting the pull to go down the easier path.”

“Make something wonderful.”

“I was rude, but I was rude with an idiot.”

“For those of us climbing to the top of the food chain, there can be no mercy. There is but one rule: hunt or be hunted.”

“The value of beauty and inspiration is very much underrated.”

“When someone gives you a really interesting offer that sounds incredibly good, you just say yes.”

“You can do it too.”

“One will be of no use to others if he is incapable of standing for himself.”

“Don’t judge me for my 100 bad ideas. Judge me for my one good one, because it’s the only one that matters.”

“I hate being Bi-Polar its awesome.”

“We cultivate minds by being exceedingly difficult.”

“Whatever it is, run after it like we did. Run. Don’t walk.”

“Stay hungry. Stay foolish.”

“You’d be amazed what you can accomplish if you remove quitting from your list of options in life. Never stop.”

“The discipline of building a product is crazy hard, very painful. We needed a higher purpose.”

“The rules of the industry are figments of people’s imaginations.”

“The struggle is the point.”

“When we have to fight, we fight; when we have to play, we play; when we have to suffer, we suffer. And always together.”

“Please don’t call me arrogant. I’m European champion and I think I am a special one.”

“One must actually expose reality, not merely appear to do so.”

“I am prepared. The more pressure there is, the stronger I am.”

“There are times when something is important enough, you believe in it enough, that you do it in spite of the fear.”

“I prefer not to speak. If I speak, I am in big trouble.”

“Stand by your principles and be comfortable with confrontation. So few people are, so when the people with the red tape come, it becomes a negotiation.”

“I know that there’s more creativity to happen.”

“This future utopia idea that I talk about—it can only happen through collaboration.”

“We stand by them when it is convenient, and when it is not.”

“The journey is the reward.”

“There are two kinds of pain … the sort that makes you strong, or useless pain … I have no patience for useless things.”